The APAC consumer
payment behavior 2025

Report

The report provides an overview of payment trends and behaviours in the Asia-Pacific in 2025, offering businesses opportunities to develop strategies that meet customers' payment needs and expand their market reach.

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Main contents of the report

Overview of the Asia-Pacific Payment Landscape

02

Payment Habits in Selected Asia-Pacific Countries
Market overview for the period 2024 - 2025 and outstanding aspects in payment behavior of regional consumers.

03

Details the similarities and differences in the trading habits of Vietnamese, Chinese, Korean, Japanese, Thai and Indian users.
Forecast of Payment Trends in Asia-Pacific
Changes are gradually taking shape on a regional scale that businesses need to grasp to be ready for a proactive strategy.

04

Recommendations for Businesses Expanding in the Asia-Pacific Market
Practical recommendations to help businesses remove payment barriers, improve customer experience, and gain initial access to the Asia-Pacific market.

05

AppotaPay - A Payment Gateway for Businesses in the Vietnam Market
AppotaPay's cross-border payment solution helps domestic and international businesses trade effectively in the Vietnamese market.

01

DID YOU KNOW?

E-wallet payment rate in Asia-Pacific

38%
Indonesia

39%
Japan

35%
Viet Nam

41%
Philippines

Cashless payment areas

Countries that usually pay in cash at the point of sale

Cashless payment areas

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©2024 AppotaPay JSC. Allrights reserved.

APPOTAPAY JOINT STOCK COMPANY

Website: https://appotapay.com/

Hotline: 1900 6004

Address: Building No. 15+17, Lane 81, Lang Ha Street, O Cho Dua Ward, Hanoi City, Vietnam

Branch: 4th Floor, TF Building, 408 Dien Bien Phu, Vuon Lai Ward, Ho Chi Minh City, Vietnam

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